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OF INTERNATIONAL COOPERATION FOR ECONOMIC DIPLOMACY OF UKRAINE Flissak K.A. The current problem. The foreign economic activity of enterprises and business structures of Ukraine are intended to be an active part of the socio-economic development of the country and raising of its international prestige. At that, integration of Ukrainian economy into the world economy involves active participation in the modern international division of labour and technical exchange, global trade and multi-faceted cooperation with all countries and international partners on a mutually beneficial basis. The key question here remains the problem of promoting and defending of national economic interests. These goals can be achieved by a number of factors which have managerial, organizational, operational, legal and financial nature. An important role here can play new unconventional forms and methods of organization and support of foreign economic activities, including through the full use of the mechanisms of economic diplomacy. Considerable untapped potential in this area for Ukraine contained in international cooperation.literature review Various aspects of foreign economic activities in the field of trade and investment partnership of countries, their participation in integration processes with the use of a range of forms and methods of cooperation were considered in works of such scientists as O. Bilorus, V. Budkin, I. Burakovsky, A. Filippenko, I. Gladij, T. Gordeeva, V. Heyets, T. Kalchenko, A. Kredisov, V. Leontiev, D. Lukyanenko, Y. Makogon, A. Mazaraki, V. Novitsky, Y. Pakhomov, J. Sachs, S. Sokolenko, J. Stiglitz, T. Tsygankova, I. Shkola and others. Question of use of diplomatic support instruments in the promotion abroad of the economic interests of the country are researched by N. Bayne, G. Carron de la Carriere, D. Degterev, A. Likhachev, E. Molendowski, W. Polan, V. Schetinin, O. Sharov, V. Vergun, S. Woolkock, Yu. Zhou.purpose of this article. However, virtually out of the spotlight of the Ukrainian scientists remains such a segment of the foreign economic activity development as participation in the international cooperation, the role of which increases significantly in conditions of escalating competition in a globalized world. The partition of spheres of influence and fulfil of their own economic interests of players in international markets can occur either through mergers and acquisitions, or through cooperation. In the latter case achieves the effect of turning a competitor into a partner. In these processes the economic diplomacy can and should play an important role.important research results. Indicators of foreign economic activity of Ukraine during last years show the gradual formation of the new dynamics of export-import operations, as well as the emergence of certain problems related to retention of positions in foreign markets. As the gross domestic product of Ukraine significantly depends on the volume of exports of goods and services, the efficiency of foreign trade do not lose their relevance. Moreover, the impact of crisis factors on the participants of international markets, increased competition, despite Ukraine’s membership in the WTO, new agreements for free trade areas enhance the need for increased activity of national agents with foreign partners.current value of the foreign economic relations is reveal in the fact that they allow to balance the economic and social development of both the country and individual enterprises and business entities. Hereby it is very important to balance exports and imports of goods. However, it should be keep in view that even balanced exports and imports may not always indicate the effectiveness of foreign trade operations, at least for one of the parties. Balance of exports and imports by the currency between partner countries does not exclude that one of them will be of great benefit, and another - less. Therefore, a special role here must be played by the economic diplomacy tools, which enable and support cooperation between countries and their economic entities on the basis of mutual interest and the maximum accounting of interests of the sides.

Ukraine’s interests in relation to the partner countries in foreign trade primarily are characterized by a geographical structure of exports and imports. Data regarding its dynamics over the last 20 years are shown in table 1. Table 1

Aggregated geographical structure of foreign trade in goods of Ukraine, in % [10]data of table 1 indicate export potential of Ukraine on the markets of the EU and CIS countries (according to UNCTAD classification the last ones belong to "the countries with the transition economy"). In connection with the signing of the Association Agreement between Ukraine and the European Union, this trend will continue to develop. The table 2 reflects the performance of external trade in goods of Ukraine in general and in particular with the European Union. The dynamics of Ukrainian merchandise export showed growth from 2000 to 2013, but in 2014 - 2015 due to certain reasons, there was a significant reduction both in general and with the European Union. The ratio of coverage import by export in trade between Ukraine and the EU since 2005 is below one. To complete the analysis of trade relations Ukraine with the EU is necessary to make assessment of the situation from the position of the European Union.

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